Monthly Archives: August 2017

Hang Tag Printing As A Marketing Tool

Hang tag printing is just as important as printing letterheads or flyer printing. Hang tags are just as much the face of your company as any other promotional material such as calendars, bookmarks or door hangers. Hang tags feature information about your product and company that help to establish the brand identity. Hence, hang tags function as an important marketing tool.

What should a Hang Tag say?

A hang tag should communicate information about the brand and the manufacturer in a subliminal way. It should ideally reflect the company’s commitment to quality and the consumers well being. It should also provide comprehensive information on the product itself such as the price, validity, composition of the product (such as ingredients in a food product or yarns in a textile product) and care of the product. These details are not only mandatory under the law, but serve to build up the manufacturer’s credibility in the consumer’s opinion. These are the elements taken into consideration during hang tag printing.

Hang Tags for Brand Building

So you are initiating hang tag printing: Have you finalized the design for your hang tags? Has the logo been incorporated into the design? Have you used the company colors in the design? Are the same styles and fonts being used throughout the hang tag? Is the look and feel of the hang tag similar to other promotional material for the product? These are among the important design elements that hang tags comprise, and can play an important part in your branding exercise.

Hang Tags for Brand Recall

Hang tags play a bigger role than just providing product information. Hang tags are a part of mobile marketing. Every time a product is purchased, it moves from the store, through various other locations before it reaches the consumer’s house and is removed. The kind of exposure it receives en route to the final destination is quite staggering. Not to mention the number of times it is studied at the store itself by prospective buyers. So the logo and brand name are viewed a number of times and eventually become embedded in the minds of the consumers. These are the factors that influence hang tag printing.

Factors in Hang Tag Printing

Hang tag printing involves the identification of certain priority areas. For instance, how often will it be handled? Is it for the domestic or export markets? How long will distribution take and how long will it be in transit? Will it be stored under humid conditions and for how long? How long is the shelf life of the product? Will it be handled by children? There are innumerable factors to be considered before finalizing the design and printing of hang tags.
These factors will also influence the paper and printing techniques used to print hang tags. But it would be wiser to base your decisions regarding the paper and printing on these factors as they can have long term ramifications. At the end of the day, your hang tags should be communicating positive things about your brand.

Fire Your Boss Next Week When You Make Money On The Internet!

Tired of the corporate grind? Well, you can fire your boss next week if you really put a focused effort into it. I’m talking about you making money on the internet. Many people are now refocusing their attention to internet marketing as an alternative source of passive income. Heck, some online marketers have even made millions just by spending a few hours in front of their computers!

But how do we really make money on the internet? Unfortunately, online success doesn’t happen overnight. You need to learn the basic stuff in order to start with your internet marketing quest. Here are some online marketing methods that you need to learn to at least make money online. Just choose and master one of them and you’ll do good earning online money from internet marketing. Read on.

Do freelance writing and ghost writing

Many people are always searching for original contents on the internet for their websites and for other related subjects. You can make income from this need by offering your writing services to these people. Freelance writing on the internet is a lucrative business, as a matter of fact.

Sell stuff on eBay

So you think that selling on eBay is child’s play? Well, think again. Many people have since fired their bosses by focusing their time and effort in selling stuff on eBay. eBay is a platform where you can sell unused stuff online.

Blogging to make money on the internet

Blogging is becoming really popular these days. People are interested about reading what is happening in other people’s lives. Amusing as it may seem, it’s a fact. If you feel like writing everyday and expressing your thoughts through written words, then blogging is right for you. You can place affiliate product links and advertisement ads within your blog pages when the number of your blogging followers increases.

Make money with affiliate marketing

One of the most popular methods of making money on the internet is by doing affiliate marketing. There are thousands upon thousands of products which are available for you to promote and sell online for a commission. Affiliate marketing has made millions for some serious internet marketers.

Do online surveys

Big companies like to know what the public consumers like. That’s why they spend millions of dollars just to get this information. A lot of them offer online surveys for a fee. You can earn from a dismal $5 to a huge $100 per survey.

Some people have become internet millionaires because they leveraged on the power of these marketing methods to make money on the internet. You can too.